Associate Producer



San Francisco, CA, USA · Remote · United States
Posted on Wednesday, July 19, 2023


Rocket Money’s mission is to empower people to live their best financial lives. Rocket Money offers members a unique understanding of their finances and a suite of valuable services that save them time and money – ultimately giving them a leg up on their financial journey.


Reporting to the Executive Producer on the Creative team you will join a team of enthusiastic, creative individuals, charged with making Rocket Money stand-out amidst a competitive, crowded fintech space. Focusing primarily on direct response digital advertising, you will take everything from rough concepts to clearly defined ideas and transform them into highly creative and tightly edited packages that entertain, educate, and convert users across multiple digital platforms. Your work will become part of a weekly cadence that uses data to understand performance, iterating on previous work while simultaneously producing and testing new content. Your work will not be limited to simply cutting and arranging pre-existing video clips, but include producing and shooting original footage, composing motion graphic explainers, and sourcing new content to scale creative output. You will be responsible for building on and maintaining Rocket Money’s quality and aesthetic as well as being encouraged to express your creative voice and push the limits of what drives performance and acquires users.

Specifically, you will:

  • Work hand-in-hand with our in-house Content Strategist to build effective, direct-response ads catered to various user personas across multiple social media channels as well as broadcast
  • Increase weekly creative output by releasing multiple variations of various concepts in a wide range of sizes
  • Support the Producer in managing integrated production projects from conception to delivery
  • Liaise with internal teams, production teams, external vendors, actors and talent Participate in the creative ideation process, bringing new ideas to the table while offering a fresh perspective to pre-existing themes and concepts
  • Contribute to story-boarding with a keen eye for detail and a clear vision for final results Follow creative briefs and planned storyboards to convert raw digital assets into cohesive stories that drive engagement
  • Iterate on existing ideas and projects to finely tune creative output for optimal results, pertaining to specific channels and platforms
  • Format new and existing assets to properly fit all media platform best practices
  • Build streamlined workflows for production and delivery, while maintaining and contributing to asset library structure and organization
  • Assist in overall production by tracking projects, interfacing with vendors, identifying efficiencies, and sharing your creative voice
  • Juggle multiple projects simultaneously while constantly tracking to target completion date


  • You love producing for direct response, and predicting how users comprehend the ad and how your editing decisions can impact that
  • You believe that data can inform creativity, not limit it
  • Able to envision and edit tens of different visual scenarios using only one set of raw video assets
  • Wizard with Premiere Pro and AfterEffects
  • Strong design sensibilities and experience with Figma, Adobe Photoshop and Illustrator a plus
  • Comfortable on a film set, understanding the needs of all steps of production from pre to post
  • Skilled at presenting complex technical information in a clear and engaging format Comfortable with creating budgets and timelines, identifying and hiring third party vendors, and managing costs associated with production
  • Excellent time management skills with the ability to understand project scope and accurately assess time availability
  • Strong project management skills
  • Ability to express ideas clearly and communicate well with others
  • Clear understanding of Facebook, Instagram, Youtube, Snapchat, and TikTok with ability to tweak one set of raw assets many different ways to best fit each platform's audience


  • 2+ years experience producing professional grade content for User Acquisition or Direct Marketing team
  • Highly motivated team player. Collaborates effortlessly with co-workers, while shouldering solo project responsibilities and executing flawlessly
  • Knowledge of video cameras, lighting, and audio equipment
  • Storyteller at heart, with ability to craft clear and beautiful narratives that expertly inform as well as entertain
  • Thinks beyond their own experience and sensibilities to craft content that resonates with a wide range of viewers consuming media in a multitude of ways
  • Self starter who is excited by a challenge. Jumps on new opportunities and is always looking for ways to improve
  • Stylistically flexible. Beginner’s mind approach to everything
  • A strong desire to contribute to the creation of a diverse body of work that moves the needle within an exciting, fast growing company


  • Health, Dental & Vision Plans
  • Competitive Pay
  • Matching 401k
  • Unlimited PTO
  • Lunch daily
  • Snacks & Coffee
  • Commuter benefits

Additional information: Salary range of $60,000 - $80,000. Base pay offered may very depending on job-related knowledge, skill, and experience.

*Note: Disclosure as required by sb19-085(8-5-20), however, base pay offered may vary depending on job-related knowledge, skills, and experience.
Rocket Money, Inc. is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.