Product Marketing Manager (NYC or SF)



Marketing & Communications, Product
San Francisco, CA, USA · New York, NY, USA
Posted on Thursday, March 23, 2023
OpenInvest, a J.P. Morgan Chase company, is a values-based financial services leader with a mission to align capital with social and environmental values. Founded in 2015 by FinTech and ESG veterans, OpenInvest’s platform unlocks a personalized and engaging end-to-end client experience, including dynamic custom indexing, impact reporting, proxy voting, and more.
Formerly a Public Benefit Corporation and supported in our mission by some of the biggest names in Silicon Valley like YCombinator, Andreessen Horowitz, and QED, OpenInvest was acquired by JPMC in June of 2021. JPMC services are used in half of all American households: join us to help design and offer sustainable finance solutions on the greatest scale, nationwide and across the world.
Visas: OpenInvest is unable to apply for new visas for candidates, but existing visas can be transferred
Note to candidates: You will be hired as an employee of J.P. Morgan Chase
Location: Anywhere in the US
We are looking for an experienced Product Marketing Manager highly adept at bringing fintech products to market. As the first product marketing hire, this role will be responsible for leading product marketing across new and existing OpeInvest products. This role will be involved in the entire lifecycle of products from acting as the voice of the client and market segment during initial product development to crafting key messaging and driving client adoption.

What You’ll Do

  • Lead product marketing for new and existing OpenInvest products
  • Define buyer personas, positioning, value proposition, and messaging across the OpenInvest product suite
  • Be the go-to person for teams who need expertise in messaging and positioning for product launches, product-related content, sales collateral, and training
  • Partner closely with our UX and product teams to understand client needs and the competitive landscape
  • Collaborate closely on the execution of go-to-market plans with product, design, marketing, and sales enablement teams
  • Partner with key marketing stakeholders on in-product communications, product-aligned content, and launches
  • Act as the voice of marketing and clients in key cross-functional meetings
  • Follow the data–apply a data-driven approach from product ideation to launch
  • Analyze marketing trends, insights, and client feedback to inform go-to-market strategy

Who You Are

  • Minimum 7+ years of product marketing experience
  • Experience leading product marketing strategies within technology or financial sectors
  • Results-driven marketer with a proven track record of successful product launches and product adoption
  • Extensive experience working cross-functionally with UX, product, and marketing partners
  • Skilled communicator in both written and verbal communication
  • Excellent at conveying complex vision-level ideas as well as tactical
  • Client/customer champion with a solutions-oriented mindset

Ideal Candidate

  • New York or San Francisco based
  • Comfortable with vision-level ideas as well as action-oriented tactical execution
  • Strong attention to detail
  • Team player with a positive, can-do attitude
Company Culture
OpenInvest’s core values are:
· Pursuing a challenging mission
· Thriving on transparency
· Maintaining high standards of integrity
· Guaranteeing the right to be heard
· Prioritizing personal growth
· Prioritizing diversity and inclusion
We aim to build a culture just as open and accountable as our products. We hold ourselves and our colleagues to high standards in how we treat each other, our communities, and our clients. As part of our team, you are willing to work hard, handle various responsibilities as necessary, and be passionate about long-term, company-wide goals. OpenInvest is an Equal Opportunity Employer. We value a diversity of perspectives and backgrounds in our team and culture.
OpenInvest is committed to supporting the needs of its candidates and employees. Please don’t hesitate to ask if there are any accommodations we can make for you either during the hiring process or upon joining the company.
Additional Information
· We also encourage you to apply for this opportunity on the JPMorgan Chase Careers page.