Director, Head of HNW Distribution



Remote · New York, NY, USA
Posted on Saturday, April 22, 2023

Cadre is a next-generation FinTech company making institutional-grade commercial real estate investing (a 16 trillion dollar asset class) accessible to individual investors. Our customers invest in the same assets as institutional investors such as the Harvard Endowment, major family offices, and Blackrock. We believe that high-quality commercial real estate can be a catalyst for wealth creation and economic empowerment, and access should not be limited to the few.

We have some of the most experienced real estate investors partnering with some of the brightest minds in data science and engineering to develop cutting-edge technology that helps us offer the best quality assets at lower fees and with greater transparency.

With over $130 million in investments from the likes of A16z, Khosla Ventures, Thrive Capital, General Catalyst, and Founders Fund, Cadre is positioned to reimagine alternative investing, and is only just getting started.


As a Head of HNW Distribution, you will operate in a player-coach capacity, both leading and providing strategic guidance to the Direct Sales team and representing Cadre in the local metro area to drive capital raising efforts for Cadre’s real estate offerings within the high net worth and ultra high net worth segments.


  • Manage a team of 5 Vice Presidents distributed across local markets to increase awareness of the Cadre brand and its offerings
  • Partner with revenue operations and investor relations to assess potential gaps or improvement opportunities and offer feedback and support to increase VP performance
  • Harness your existing client relationships and proactively establish new client relationships within the market with the aim of growing awareness of Cadre’s products
  • Build enduring client relationships through sound, thoughtful, and objective investment information and real estate knowledge
  • Effectively articulate the firm’s investment philosophy and suite of investment solutions across real estate with ability to highlight deal-level investment details
  • Establish relationships with key intermediaries (e.g. professional services professionals) in the market who are capable of making investor referrals to the Cadre platform
  • Utilize Salesforce to manage pipeline and book of business and regularly share documented investor feedback with the rest of the organization
  • Leverage email, phone, Zoom and in-person meetings with clients to build rapport, trust, and connectivity; assist with client service inquiries and requests
  • Represent Cadre at in-market real estate or HNW conferences
  • Collaborate with Marketing to ensure that local marketing strategies are integrated and supported effectively
  • Participate in conferences and in-person events with prospective clients and investors as needed
  • Identify and recommend opportunities to improve investor relations function
  • Work with revenue operations, product and engineering teams to develop Cadre investor workflow process, systems and collaborative tools


  • Minimum of 10 years of relevant alternative asset investment industry experience within client-facing roles; preferably within real estate
  • Demonstrated ability to raise capital across various macroeconomic climates within alternative assets; preferably within real estate
  • Long-standing, deep relationships with ultra high net worth and high net worth individuals or families within the metro area/region
  • Excellent verbal and written communication skills
  • Ability to handle a high volume of phone calls, emails and in-person meetings on a daily basis
  • Maturity and poise under pressure
  • Friendly, team-first, can-do / will-do attitude; eager to collaborate and work across all teams
  • High level of attention to detail and self-motivation; strong ability to work independently in market, while still collaborating with remote team members
  • Highly organized, strong work ethic and able to manage and synthesize large amounts of information
  • FINRA SIE, S7, S63/S66, and S24 required


At Cadre, we are on a mission to give more people the opportunity to improve their financial futures and our people are the driving force. We have one of the most competitive benefits packages in the industry, including:

  • Base, bonus, and equity packages for every position
  • Medical, dental, and vision benefits for you and your family with generously subsidized premiums
  • A flexible time off policy
  • Exclusive company rates at Equinox gyms
  • 12 weeks of fully compensated new parent leave
  • Generous home office stipend and wifi and cell-phone reimbursement
  • 401k match
  • Summer Fridays
  • Company-wide gatherings and team events held in our beautiful NYC office on a quarterly basis


We view diversity as a critical imperative and an asset, and want our team to be as diverse as the communities we work to serve. Our mission and culture are grounded in our commitment to fostering diversity, equity, inclusion and belonging and providing equal opportunity for all applicants and employees. We encourage applicants from all backgrounds to apply.

Learn more about our commitment to DEI here:

While our backgrounds are varied, we are united in our curiosity, obsession with solving difficult problems, and dedication to our mission.

Cadre Core 5 Skills:

  • Growth Mindset: You actively learn through experimentation when tackling new problems, using both successes and failures as learning fodder
  • Bias to Action: You positively motivate others to achieve or exceed goals
  • Grit: You start from a place of "how might we..." versus "we can't because..."
  • Partnership: You meet people where they are and present complex issues in a simple language that everybody understands
  • Problem Solving: You look beyond the obvious and don’t stop at the first answers


The base salary for this role ranges from $200,000-$250,000 plus bonus and equity. Total compensation will be heavily weighted towards results-based commission. The final offer for base salary will be determined based on location and experience, both in industry and alignment with the role.

This position is available to prospective employees based in: NY, IL, NJ, CT, MA, VA, NC WA, CA, CO, FL, and TX.